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Privacy Policy

Last updated: March 2026

Allstar Limousine & Tours ("we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website at allstarhouston.com, book our services, or otherwise interact with our business. By using our website or services, you consent to the practices described in this policy.

Information We Collect

We collect information that you voluntarily provide to us when you request a quote, make a booking, contact us by phone or email, or interact with our website. This information may include:

  • Personal identification information: Your full name, email address, phone number, and mailing address.
  • Trip and booking details: Pickup and drop-off locations, dates and times of service, number of passengers, flight information, special requests, and event details.
  • Payment information: Credit card numbers, billing addresses, and other financial information necessary to process payments. Payment information is processed securely through our third-party payment processor and is not stored on our servers.
  • Communication records: Emails, phone call logs, text messages, and other correspondence between you and our team.
  • Website usage data: Information automatically collected when you visit our website, including your IP address, browser type, operating system, referring URLs, pages visited, time spent on pages, and click patterns.

How We Use Your Information

We use the information we collect for the following purposes:

  • Booking and service delivery: To process your reservations, coordinate transportation services, communicate pickup details, and ensure a seamless experience.
  • Communication: To respond to your inquiries, send booking confirmations, provide trip updates, and follow up on service quality.
  • Payment processing: To charge for services rendered, process refunds when applicable, and maintain accurate billing records.
  • Service improvement: To analyze usage patterns, understand customer preferences, and improve our services, website, and overall customer experience.
  • Marketing communications: With your consent, to send you information about special offers, new services, and updates that may be of interest to you. You may opt out of marketing communications at any time.
  • Legal compliance: To comply with applicable laws, regulations, legal processes, or governmental requests.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and gather information about how you use our site. Specifically, we use:

  • Google Analytics 4 (GA4): We use GA4 to collect anonymized data about website traffic, user behavior, and site performance. GA4 uses cookies to track interactions with our website. The data collected helps us understand which pages are most popular, how visitors navigate our site, and where we can make improvements.
  • Google Tag Manager (GTM): We use GTM to manage and deploy tracking tags on our website. GTM itself does not collect personal data, but it facilitates the deployment of other analytics and marketing tools.
  • Essential cookies: These cookies are necessary for the basic functionality of our website, such as remembering your preferences and enabling secure areas of the site.

You can control cookie settings through your browser preferences. Most browsers allow you to block or delete cookies. However, blocking certain cookies may impact your experience on our website and limit some functionality.

Third-Party Services

We use trusted third-party services to operate our business and deliver our services. These third parties may have access to your personal information only to perform specific tasks on our behalf and are obligated to protect your information. Our third-party service providers include:

  • Rezdy:Our online booking platform that processes tour and service reservations. When you book through our website, your booking information is processed through Rezdy's secure platform. Rezdy's privacy practices are governed by their own privacy policy.
  • Payment processors: We use secure, PCI-compliant payment processors to handle credit card transactions. Your payment information is encrypted and transmitted directly to the payment processor — it is never stored on our servers.
  • Email service providers: We use email platforms to send booking confirmations, service updates, and marketing communications.
  • Google services: Including Google Analytics, Google Tag Manager, and Google Maps, which are used for website analytics, tag management, and mapping/directions functionality.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically, booking records and transaction data are retained for a minimum of seven years for tax and accounting compliance. Communication records are retained for up to three years. Website analytics data is retained for 14 months in Google Analytics. When your information is no longer needed for business or legal purposes, we will securely delete or anonymize it.

Your Rights and Choices

You have the following rights regarding your personal information:

  • Access: You may request a copy of the personal information we hold about you.
  • Correction: You may request that we correct any inaccurate or incomplete personal information.
  • Deletion: You may request that we delete your personal information, subject to certain legal exceptions (such as records required for tax compliance).
  • Opt-out of marketing:You may opt out of receiving marketing communications at any time by clicking the "unsubscribe" link in any marketing email or by contacting us directly.
  • Cookie preferences: You may adjust your cookie settings through your browser at any time.

To exercise any of these rights, please contact us using the information provided at the bottom of this policy. We will respond to your request within 30 days.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include SSL/TLS encryption for data transmitted through our website, secure server infrastructure, access controls limiting employee access to personal data on a need-to-know basis, and regular security assessments. While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100 percent secure. We cannot guarantee absolute security but are committed to maintaining industry-standard protections.

Children's Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete that information as promptly as possible. If you believe that we may have collected information from a child under 13, please contact us immediately using the information below.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website or services after any changes to this policy constitutes your acceptance of the updated terms.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Allstar Limousine & Tours

801 Travis St. Suite 2101, Houston, TX 77002

Phone: (281) 254-1718

Email: towncars@allstarhouston.com

Website: allstarhouston.com